Standard Ad Specifications
Rich Media
Approved 3rd Party Vendors
Ad Guidelines & Policies
Implementation Instructions
Video Guidelines
Mobile Specs
AD SPECS
Mobile Specs
Download Mobile Specs
Ad Size Technical Specification Sample Creative (approximate size)
X-Large Banner
  • 300 x 50 pixels
  • 5k max file size
  • Static
  • .gif, .png or .jpg
  • ***only one file type is needed
Large Image Banner
  • 216 x 36 pixels
  • 3k max file size
  • Static
  • .gif, .png or .jpg
  • ***only one file type is needed
Medium Image Banner
  • 168 x 28 pixels
  • 2k max file size
  • Static
  • .gif, .png or .jpg
  • ***only one file type is needed
Small Image Banner
(required for campaign)
  • 120 x 20 pixels
  • 1k max file size
  • Static
  • .gif, .png or .jpg
  • ***only one file type is needed
Text Tagline
(required for campaign)
  • 16-24 characters
  • Serves as Alt Text
  • Appears as text on devices that can't display images
Visit CNNMoney


Ad Size Technical Specification Sample Creative (approximate size)
Mobile Offsite Client URLs Clients may also link directly to their own WAP site. Clients will need to provide text and graphic for a static landing page to support WML (Wireless Markup Language) and xHTML (Extensible HyperText Markup Language), though, if they would like click-tracking.
Standard Text Banner and Image
  • 2 lines of text maximum
  • 12-16 characters per line
  • 32 characters total, including spaces
  • .gif, .png or .jpg
  • ***only one file type is needed
Visit CNNMoney.com
Landing Page Copy/Text
  • Submit Text in Email or Word document
  • Up to 1,000 characters max
Click-to-Call funtion The Click-to-Call function will automatically dial an advertiser's number from your mobile device, when you click the numeric text.

  • All mobile ads must be received by CNNMoney.com at least 10 days prior to contracted launch date. Please submit assets to cnnmoney_traffic@timeinc.com.
  • If interested in building a highly customized mobile microsite, please contact karen szeto at karen_szeto@timieinc.com.